Lukka Chupi Promotions with Arre
Arre, One of India’s most trending platforms showcasing showcasing content for the millenials. Arre enabled Playstream for promoting its Content in partnership with Lukka Chupi Starcast- Kartik Aaryan & Kriti Sanon amongst others.
Playstream syndicated Arre’s Video Content across top Indian sites like Network 18, Firstpost, Showsha, Bollywoodshaadis to capture Youth audience consuming Bollywood content over the web.
- 26000+ Sessions on Publisher site
- Promoted across top comscore sites
- 23969 new users according to Client G
Among top priority is the Inventory Quality and Viewability that plays the most important factor for any video promotion. Playstream enabled some of the top sites like News 18, Moneycontrol, Firstpost, Vikatan, Jagran , Punjab Kesari with 50% Viewability & above.
For Brand Safety, Inventory placement screenshots were shared with the advertiser with Forensiq Report measuring Viewability, Impression Risk, etc.